Responding to your queries and issues, Open2Europe’s teams know how to advise you and implement your communication strategy no matter what your domain: B2B, B2C, corporate, product, brand or crisis.
A successful spokesperson above all possesses a well-defined communications strategy. For each campaign, many questions may arise:
What are your communications objectives? Are they to create brand awareness, attract new talent, create brand loyalty or reassure your investors?
What are your targets? To whom do you want to address your company, your clients and your partners? You may have multiple targets. It is a question of identifying but also knowing them well: their social profile, needs and aspirations.
What message do you want to transmit to your different targets?
What is your positioning with regards to competition?
What perception do consumers and the media have of your brand?